So by this point, what with all the photoshops and jersey concepts and whatnot, you might have figured out that I am just ever so slightly fascinated with the aesthetics of hockey. So, after the Bruins won the Cup, my mind got working on an issue that might not seem so critical, but I find interesting nonetheless: What will the banner look like? That might not seem like a difficult question, but reviewing some history, it becomes apparent that the Bruins have some decisions to make.
By the end of the old Boston Garden, the championship banners were all uniform: all gold, all sporting the same 1950-1995 spoked B. And that was fine - the logo had not changed in 45 years, and I am willing to bet there were no banners existing from those first few Cups.
In 1995, the Bruins experienced two big changes: a new building, and an updated look that included a revised logo (it may seem insignificant, but the older logo had both design and dimension differences to the newer logo). And as such, they got a whole new set of banners bearing the new spoked-B. And that's how they've looked for the last 15 years.
Now comes the issue: the the current Bruins logo has serifs. So there's an issue: do they go for consistency and use the old logo, or just let the new logo stick out there like a sore thumb? Or, a third way, update all the banners at once, either with the new logo or with period logos?
It seems insignificant, but this is a team with gobs of history that is, in some ways, misapplied. The spoked-B is not part of all of the Bruins' Cup history, and one could make the argument that it's a disservice to not have the banners be period correct. This 2010-2011 team is now a significant part of this history, and to honor them and this era properly while not doing so for other eras seems a little wrong. As would seeing 5 banners with one logo and the 6th with another. I'm interested in seeing what the Bruins do as October approaches and the 6th flag is due to be raised.


There are 7 Comments. Load Now.
Shortcuts to mastering the comment thread. Use wisely.
C - Next Comment
X - Mark as Read
R - Reply
Z - Mark Read & Next
Shift + C - Previous
Shift + A - Mark All Read
Comment Settings
Live comment alert: Hide it!
Comments for this post are closed.